The Twitter Butterfly Effect
Over the past year I’ve had 2 interesting experiences where I’ve tweeted something that seemed insignificant at the time and those tweets went on to have a life of their own. Here are 2 examples.
Archive for January, 2011
Are You Ignoring Half of Your Sales Funnel?
There are two types of B2B companies: those that only worry about their sales funnel and those that only worry about their marketing funnel. Ideally these need to be tracked as one integrated pipeline.
A Startup Marketing Framework (Version 2)
I published a Startup Marketing Framework 8 months ago and it’s been a really popular tool on this site. This is an updated version that I think better captures the spirit of the original Framework.
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