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RocketWatcher

Startup Marketing and Sales
by April Dunford

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Is Facebook’s Zuckerberg Right? Sometimes Listening to Your Customers is “Stupid.”

03/22/2009

There is a lot of talk this week about the new Facebook redesign and how much some users dislike it.  Facebook CEO Mark Zuckerberg allegedly said that “the most disruptive companies don’t listen to their customers.”  On the surface this sounds completely insane!  We’re supposed to listen to customers, aren’t we? Well, sort of, sometimes. [...]

Product Launches: Cuil vs. Chrome

09/04/2008

I’ve found that in general for a V1/Beta launch, teams are too focused on technology and not focused enough on customer pain points, user experience and the market. Why? Because by definition, they don’t have much customer experience yet! If you don’t have any pre-launch customer experience then what makes you think you know anything [...]

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