B2b Marketing | Rocket Watcher Product Marketing for Startups

Tag Archives: b2b marketing

Vertical Marketing 101

12. Jul, 2010 52 Comments

Great vertical marketing comes down to executing well in three areas: Messaging, Content and Sales Enablement.

Messaging, Product Marketing, Startups

b2b, b2b marketing, featured, vertical marketing

Can B2B Products be “Social Objects”?

03. Nov, 2009 15 Comments

Hugh MacLeod describes “social objects” as things that get people talking. B2C marketers have been doing this forever but B2B marketers need to catch up.

Social Media

advertising, b2b, b2b marketing, Buzz, social objects

Rocket Watcher Product Marketing for Startups

Vertical Marketing 101

Can B2B Products be “Social Objects”?

What is Rocket Watcher?

Archives