Tag: marketing plan

How to Establish a Solid Marketing Foundation

How to Establish a Solid Marketing Foundation

Establishing a marketing foundation involves understanding your customers, identifying major themes, interviewing subject matter experts, and developing a content plan.

August 2, 2010 | 18 Comments More
7 Key Elements of a Marketing Plan

7 Key Elements of a Marketing Plan

You have a product people love and you understand who the people are that love it. Now’s a good time to build a marketing plan. There are 7 key elements of a good marketing plan: Segmentation, Competition, Value, Messaging, Goals and Measures, Tactics and a Timeline.

May 5, 2010 | 49 Comments More