Rocket Watcher by April Dunford

Share The Association of International Product Marketing and Management (AIPMM) held their educational conference this week and hosted a “Battle of the Product Management Bloggers” contest which I was happy to be asked to take part in.  At short notice my travel plans changed and when I let them know I couldn’t make it, they [...]

A podcast with April Dunford and Trafcon News covering social media and Product Management.

ShareI am not a Social Media Marketer.  I am a Product Marketer.  I’ve worked on products where we’ve done a lot of social media related things and others where we have done almost nothing.  In my mind, that is perfectly OK.  As a marketer however, I think it is essential that I’m participating in social [...]