Speaking

I speak on Product Marketing, Market Strategy, Startup Marketing, and topics related to Bringing Innovative Technologies to Market.

Recent Talks:

forrester logo1 bigger SpeakingForrester Research Product Marketing Summit – Keynote presentation, June 22nd, 2010

Forrester hosted this meeting as part of their Technology Leadership Boards.  Attendees were CMO and VP of Marketing for technology companies.  My session was on defining a modern product marketing framework.  Some insight from the day and the slides I presented can be seen here.

nxne 150 SpeakingNxNE Interactive – June 14th, 2010

Bridging the gap between independent creators and interactivity, NXNEi explores technology and social media as tools to boost ingenuity while enhancing marketing and business.  I was a panelist for the session – Thank you for Being a Friend: Tips, traits and tactics of successful women in tech and social media.

democamp 150 a SpeakingDemoCamp Toronto 26 – Keynote presentation, March 30, 2010

DemoCamp was designed as a monthly event to bring together designers, developers and entrepreneurs to share what they’ve been working on and to find others in the community that are interested in similar topics.  These events have grown to a monthly gathering of over 400 attendees.  I gave the keynote talk on Startup Marketing 101.  My slides can be seen here.

MeshMarketing – Oct. 22, 2009mesh marketing Speaking

meshmarketing is a one-day event focused on insights, tools and tactics to help you win customers’ hearts and minds, online. An insightful keynote will lead us into a series of engaging conversations and “show and tell” presentations, as well as in-depth workshops.  I moderated a panel discussion on how Digital, Advertising,and PR agencies differ in their approach to social media.

MeshU – Apr. 6, 2009Mesh U Speaking

meshU is a one-day event of focused workshops on design, development and team management given by those who have earned their stripes in the startup game; people who can talk knowledgeably about everything from interface design to using Amazon’s S3 distributed server network.  I gave a talk called Segmentation, Positioning and Storytelling: How a Smart Market Strategy Can Drive Growth.  The slides I used for this talk can be viewed here.

CNW Breakfast – Mar. 24th, 2009CNWLogo Speaking

This event was part of a cross Canada series of breakfast seminars put on by CNW Group.  My talk was called A Skeptic’s Guide to Getting Started with Social Media and focused on how traditional marketers at both small and large companies could get started with social media.  The talk included examples of work I did with IBM, Nortel and several startups.  The slides can be viewed here.